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New Jersey middle school teacher Julia Mooney is promoting sustainable fashion and individuality in a rather unconventional way.

For 100 days, the seventh- and eighth-grade studio art teacher at William Allen Middle School in Moorestown, New Jersey, will wear the same button hemp dress from retailer Thought Clothing.

The sustainable pick cost her around $50 with shipping. It’s part of her “OneOutfit100Days” project. Mooney started the project in early September to show that people shouldn’t be defined or labeled by the clothing they wear.

“I was a little bit fed up with the cultural expectation to go shopping and spend all this money for other people to approve of me,” Mooney told “Good Morning America.” “There is no rule that says I cannot wear the same thing every day if I choose to, so I thought why not. I’m just gonna do that and then we can talk about how our clothes really don’t define us.”

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